Vehicle owner details and demographics including emails and phone numbers or insights into income, age, hobbies, and lifestyle.Insights such as engine size, fuel type, drive train, wheel size, engine block, and engine cylinders.Make, model and year as derived from VINs.Target Consumers by VINĪcquire a third-party marketing list to target consumers based on demographics, vehicle age, and more. With so many lucrative opportunities to service today’s vehicles, here is a look at 4 ways to get in front of consumers looking for parts or service. Aftermarket opportunities for drivers of aging vehicles included maintenance such as the following: In research conducted by the NPD Group, key trends in the auto care market were evaluated. Parts are being sold online, service is being sold online. The aftermarket world is going online, and the marketplace is changing.That’s a good opportunity for profitable businesses on the service/seller-side. There’s a trend toward large franchise auto repair businesses, which have smaller shops rolling up into them.75% of aftermarket auto repair is performed by independent auto repair shops, while 25% of the business lives with dealerships.
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